{"id":217,"date":"2002-11-19T13:04:00","date_gmt":"2002-11-19T18:04:00","guid":{"rendered":"http:\/\/crazedmonkey.com\/blog\/uncategorised\/my_scene_barbie.html"},"modified":"2006-10-15T19:32:59","modified_gmt":"2006-10-16T00:32:59","slug":"my_scene_barbie","status":"publish","type":"post","link":"http:\/\/crazedmonkey.com\/blog\/culture\/my_scene_barbie.html","title":{"rendered":"Barbie gets sexy for the pre-teen market"},"content":{"rendered":"<p>Just when you thought she was whore enough, <a href=\"http:\/\/www.theglobeandmail.com\/servlet\/ArticleNews\/freeheadlines\/gam\/20021119\/RBARB\/business\/ROB\" title=\"Sexed-up Barbie seeks tween girls' approval\">Mattel is releasing a <em>My Scene<\/em> Barbie<\/a> aimed at the pre-teen market. This new Barbie features &#8220;crop-tops, low-riding jeans and bare midriffs&#8221; to appeal to girls who are ditching their Barbies after they turn 7 due to the influence of images in music videos and on the internet. Some scary quotes:<\/p>\n<blockquote cite=\"http:\/\/www.theglobeandmail.com\/servlet\/ArticleNews\/freeheadlines\/gam\/20021119\/RBARB\/business\/ROB\">\n<p>The images they soak up are often of scantily clad women for whom female empowerment is all about sex appeal, [Debbie Gordon] said. Mattel is trying to harness that trend with the launch of My Scene, she said.<\/p>\n<\/blockquote>\n<p>And the generic marketing quote of the day:<\/p>\n<blockquote cite=\"http:\/\/www.theglobeandmail.com\/servlet\/ArticleNews\/freeheadlines\/gam\/20021119\/RBARB\/business\/ROB\">\n<p>&#8220;They&#8217;re cool and edgy,&#8221; [Angela Scardillo] said. &#8220;They have the street credibility and a look that tweens recognize in their real life through movie stars, in magazines and in their high schools.&#8221;<\/p>\n<\/blockquote>\n<p>To those who can&#8217;t believe that I am writing about Barbie: I have a 5-year-old niece and so this trend concerns me greatly.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Just when you thought she was whore enough, <a href=\"http:\/\/www.theglobeandmail.com\/servlet\/ArticleNews\/freeheadlines\/gam\/20021119\/RBARB\/business\/ROB\" title=\"Sexed-up Barbie seeks tween girls' approval\">Mattel is releasing a My Scene Barbie<\/a> aimed at the pre-teen market. This new Barbie features &#8220;crop-tops, low-riding jeans and bare midriffs&#8221; to appeal to girls who are ditching their Barbies after they turn 7 due to the influence of&nbsp;&hellip;&nbsp;<a class=\"read_more\" href=\"http:\/\/crazedmonkey.com\/blog\/culture\/my_scene_barbie.html\" rel=\"bookmark\" title=\"Continue reading &ldquo;Barbie gets sexy for the pre-teen market&rdquo;\"><span>Read more<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[10],"tags":[],"_links":{"self":[{"href":"http:\/\/crazedmonkey.com\/blog\/wp-json\/wp\/v2\/posts\/217"}],"collection":[{"href":"http:\/\/crazedmonkey.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/crazedmonkey.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/crazedmonkey.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/crazedmonkey.com\/blog\/wp-json\/wp\/v2\/comments?post=217"}],"version-history":[{"count":0,"href":"http:\/\/crazedmonkey.com\/blog\/wp-json\/wp\/v2\/posts\/217\/revisions"}],"wp:attachment":[{"href":"http:\/\/crazedmonkey.com\/blog\/wp-json\/wp\/v2\/media?parent=217"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/crazedmonkey.com\/blog\/wp-json\/wp\/v2\/categories?post=217"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/crazedmonkey.com\/blog\/wp-json\/wp\/v2\/tags?post=217"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}